Thematic
I co-founded Thematic to help companies understand and act on what their customers say, at scale.
How Thematic started...
After my PhD I consulted for companies in NLP and machine learning problems. Several of them asked me the same question: can AI help us understand what is driving our NPS and customer satisfaction scores? The answer was sitting in open-ended text that nobody had the time to read.
Using ideas from my PhD, I built a prototype that took survey results and turned them into insights. It was good enough and three large companies became our first customers.
I asked my husband, Nathan Holmberg, who was then Lead Architect at Serato, to join me, and at the end of 2015 we founded Thematic.
Going global, raising investment and building a team
In 2017 we applied to Y Combinator and got in, which taught us how to build a company around the technology.
We raised about US$1.2 million in seed funding, led by AirTree Ventures, and have been self-sustaining since.
The press covered it at the time in Idealog and Startup Daily.
Customer intelligence solution for enterprises
Being the CEO of Thematic is my main focus.
Thematic is a customer intelligence and activation layer.
We help create a single view of customer needs across all channels: surveys, reviews, call center data, CRM, emails and social.
In a world where AI creates fragmentation and noise, we deliver defensible insights and help track impact of business initiatives.
Our customers are enterprises in tech, finance, retail, telco and utilities across the US, Australia, the UK, New Zealand and Singapore.
Billions of people are affected by decisions driven by insights from Thematic.
We are a fully remote, international team.
